Let’s Get Your Home Ready to Sell

Tell Me More So We Can Market It Right

 

Curious what your home is worth? Start with your address and get a personalized valuation. The more details you share, the more accurate your estimate will be. It’s the first step toward a smart, strategic sale.

 

What You Can Expect When Selling with Santy Martinez

Customized Monthly Calendar
Stay organized with a tailored monthly calendar that highlights key listing milestones — from preview dates and open houses to flyer prep, photo scheduling, and disclosure timelines.
 
Maximum Exposure
Your property will be listed in the Southeast Florida Multiple Listing Service (MLS), ensuring it reaches a wide pool of buyers. In addition, it will be promoted on top real estate platforms like Zillow, Trulia, and Realtor.com, along with social media channels such as Facebook, Instagram, and TikTok for maximum visibility.
 
Captivating Visuals
Professional photography, video tour, and slideshow presentations will be created to highligh your home's best features and engage potential buyers across digital platforms.
Eye-Catching Flyers
Custom-designed, full-color flyers will be produced for both indoor and outdoor display, capturing attention and providing quick takeaways for buyers and agents.
 
Market-Ready Guidance
Receive personalized recommendations to improve your property’s appeal and market readiness — from minor improvements to full staging support.
 
 
Proactive Communication
You’ll be updated regularly as I follow up with buyers and agents showing interest in homes like yours, ensuring no opportunity is missed.
 
Easy Accessibility
Your listing can include a “For Sale” sign and secure electronic key box (if desired), making property access seamless for showings and appointments.

Local Market Updates
Stay informed with regular reports featuring recent listings, closed sales, and showing activity in your specific area — Palmetto Bay, Cutler Bay, Pinecrest, Homestead, and surrounding neighborhoods.

 

Open Houses (Optional)
Generate momentum with strategically scheduled open houses — typically two per month — designed to bring serious buyers through the door.

 

Neighborhood Outreach
Drive awareness with direct mail invitations and listing announcements sent to surrounding homeowners and potential move-up buyers.

 

Targeted Email Campaigns
Your home will be featured in professionally designed email campaigns sent to a curated list of agents, brokers, and buyers who are actively looking in your area.

 

Ongoing Strategy Reviews
I’ll continuously monitor interest, feedback, and market conditions, making adjustments as needed to pricing, staging, or marketing to stay competitive.

Skilled Offer Negotiation
When offers come in, you can count on my negotiation experience to protect your equity and secure the best possible outcome.
 
Responsive Support
I’m available to answer your questions and guide you through every step of the selling process — from listing to closing.
 
Staging Assistance
Need help getting your home show-ready? I’ll help coordinate staging or provide tips that highlight your home’s strengths and create a lasting impression
 
Partner with a real estate professional who brings strategy, creativity, and results to every listing. With a custom marketing plan tailored to your home, we’ll work together to get it sold the right way.